The simplest way to describe SEO is to reference the beloved Google.  Google is all powerful in the online world and as such we must play ball.  Google analyzes the text, images, and video files on your website, and stores the information in the Google index, which is exactly the same as a large guest database.  When a user searches on Google, Google returns information that's relevant to the user's query.  The information is retrieved from what you enter in as your SEO. 

To succeed, Google needs to see your site the same way a consumer does.  Page title, link information, summaries, headings and so on.  It is an across the board approach for success and good Google rankings.

Our strategy is basically, content, code and credibility – and it works!

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